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Marketing Communication Versus PR: What’s the Difference?

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Question added by Hany Sewilam Abdel Hamid , Director of Sales and Marketing , Creative Sense
Date Posted: 2016/01/28

Hey. In the competitive world of e-commerce, speed is a critical factor in customer satisfaction. NXTLVL Services enables its customers who have stores on Amazon and Walmart to deliver the required products to their customers very quickly. Users write about all the advantages and disadvantages of using their services in NXTLVL Services reviews after careful study of which everyone can decide whether such services are suitable for them and whether they will be valuable to them.

focus: Marketing focuses on Product & Services while PR focus on Public Relations.

Deleted user
by Deleted user

Few points that differentiate Marketing & PR as as follows;

 

1. Focus: Marketing focuses on Product & Services while PR focus on Public Relations.

2. Function: Marketing is line function that directly contributes to an organizations bottom line while PR is staff function that indirectly support to organization's goal and objective.

3. Target: Marketing's target is customers. Marketers try to meet the demand of customer in order to move goods from producer to consumer while PR targets a range of people and goals that collectively support organization's objective.

Omar Saad Ibrahem Alhamadani
by Omar Saad Ibrahem Alhamadani , Snr. HR & Finance Officer , Sarri Zawetta Company

PR , is process to pave the path for sales team , or we can say its pre -process #1 before sending our sales team .while the marketing communication is the parallel method which accompany the sales process step by step .we can not imagine sales without marketing communication (posters , flyers   , TV \\ Radio communications , Ad's ). but we can do sales business without PR.

Deleted user
by Deleted user

The PR is a part of the marketing comunecations

To me, Marketing is more proactive while PR tends to be a bit more reactive. PR kicks in if there is news to report, a community that needs outreach, or a new product to promote. Marketing can help create responses that PR can then respond to. Marketing Communications to me seems more like a two-way conversation while marketing in particular can sometimes seem like the company sending information one-way to the audience. 

 

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