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What does the Acronym AIDA stand for?

Business Development
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Question added by Mohammed Ashraf , Director of International Business , Saqr Al-Khayala Group
Date Posted: 2016/02/04
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Rami Abbas
by Rami Abbas , Sales Manager , Al Houda Contracting and Real Estate Development

  • A : Attention - Get the attention of your customer.
  • I   : Interest - Have the interest of your customer.
  • D : Desire - Implement the desire for your product.
  • A :  Action - Lead your customers to take action of buying your product or service.

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