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Top of Mind Awareness (TOMA): is a brand or specific product coming first in customers' minds when thinking of a particular industry.
1. Homeopathy
2. Organic
3. Siemens
4. BMW Sports Car
5. Hollywood
1- Novartis
2- KFC
3- Apple
4- Marriott
5- Elsobky :)
Health
1. Health - Adidas
2. Food - Ben & Jerrys
3. Technology - Apple
4. Luxury - Chanel
5. Entertainment - Warner Bro's
1. Health = Fortis Hospital & Columbia Asia Hospital.
2. Food =KFC & Indian Biryani.
3. Technology = Apple & Samsung.
4. Luxury = Rolls Royce(Car) & Royal Penthouse Suite - Hotel President Wilson, Geneva.
5. Entertainment = Hollywood & Disney Land.
1-Bupa
2-Nestle
3-samsong
4-Mercedes
5-OSN
noooNestleApple
1. None
2. McDonald
3. iPad
4. BMW
5. INOX Theaters