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What is major marketing difficulty faced in retail business?

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Question added by Tracy sarkis , Marketing Manager , Subway International- MENAP Regional Office
Date Posted: 2013/09/19

Running a successful e-commerce business can be very rewarding, yet challenging at the same time.

Even if you sell a great product, it can become difficult to get the word out about your business if you don’t have a well-designed website or marketing strategy.

Despite the challenges of running an online business, there are still many opportunities available. In, e-commerce retail sales were at$.3 billion. These sales are projected to grow to $.2 billion in. This is why online retailers need to address their challenges now so they can become successful in the future.

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