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Yes, corporate values shall always remain in the forefront as it the corporate values which have brought the entrepreneurial business to today’s corporation. So, when entrepreneurial business become bigger, still the corporate values will remain at the forefront and revenue thereafter
Thanks for the invitation. Yes, values must always come before revenues. And it's not just a moral obligation, it also makes sense business wise. Clients won't approach a company that they know has no values or bad image. The competition now is fierce and almost all products have similar or better competitors. It's the values reflected in the behaviors and attitudes of the employees that keep the customers coming back to you and to you in particular.
Even internally, employees would rather work in a value-based organization than a company that has and respects no values. Employees spend big part of their day at work and for them they'd rather be in a place that they feel comfortable and aligned with, rather than a place that demotivates them because of the lack of values.
Thank you for inviting me to answer this question, because it is my favorite question to answer!
I am so glad you brought this up! It is crucial to establish values, vision, a mission, goals, and proper guidelines for corporate ethics. Do you know how many organizations overlook this very important step?! So many! One GREAT example of a company that overlooked this is Enron. Do you remember Enron? Probably not because they went out of the headlines just as quickly as they came in. So if you don't have a recollection as to who they are, look up the organization online and read up on what they did and didn't do. They did not establish proper values for the company, they simply winged it. And when I say "winged it", that's American terminology for they just did whatever they wanted to do and decided on things as they came up. Essentially, no plan...no strategy.
Before you can think about making money and establishing a consistent revenue, you have to think about how you're going to get to that point and what you will do to get there. That's what your values are there for, and if you don't have those values then trust me when I say you will lose your way. You may be able to skate by for a little while; eventually the success will come to a halt and you'll be forced to evaluate your values (or establish them).
Values is the driver of the principles and ethics that drive the organisation. In the present evloved management era, adhereing to values had become common phenomena. Enterprise is expected to start shouldering the CSR activies that will become strong foundation to become a corporation later.
agree with all expert answers above
Yep, it is quite clear values first and thereafter revenue whether it is big or small player on the marketplace.
Absolutely important to have values at par. Remember 'short term benefits' lead to short life cycle.
There are still good people exist who values ethics, principles and professionalism :)
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