by
Ahlaam Awadh , Health and wellness officer , Sharjah co operative society
Research is important to know the consumer needs and wants, make you have a larger and specific scope on which area is needed and needs to be amended for better sales & services.
by
Ahmed AL Hashmi , Procurement and Contracts Executive reporting to H.E. , Royal Court Affairs
In a nut shell
Market research can enable you to identify your target consumer, find out what they think about your ideas, products or brand and gather insights to help you target the right market