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Why many startup companies are becoming threat for big brands?

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Question added by Prabhatt Misshra , Corporate Trainer , Yeshashwi Bhav Training & Management Sol. LLP
Date Posted: 2016/05/21
Mohammed  Ashraf
by Mohammed Ashraf , Director of International Business , Saqr Al-Khayala Group

Ms.Sidra pointed it nicely, nothing to add.

Sidrah Nadeem
by Sidrah Nadeem , Global Marketing Manager , Hill & Knowlton

Because today the competition isn't between big companies, it's how fast you notice changes in consumers behavior and how soon you can and do respond to it. The winning brand is agile, empathetic and innovative.

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