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my following steps are;
1)make window displays, these act as an invitation to passerby.they stimulate customer's curiosity and impulse
2)momerable monument sighn;if you present a compeling sighn,u can do with it .for example your are selling sweet things ,make a sighn like "taste your inner sweetness" how about that? who would't want to taste h/her sweetnes
3)Put your best to the front,4)fly out some flags