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What is the best way to position the opportunity for my startup idea when I pitch to investors?

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Question added by Hany Sewilam Abdel Hamid , Director of Sales and Marketing , Creative Sense
Date Posted: 2016/06/24
Subhash  Chandra
by Subhash Chandra , Retail Manager , Landmark Group

To be crisp and precise I suggest below points.

1. what is the current trendz of the idea.

2.  what is the market gap on same.

3. how you idea can help in filling the need/Gap 

4. what are the plans to scale up the idea 

5. whats B plan if the market place changes.

 

Deleted user
by Deleted user

Hello Hany,

 

I'll give this a shot...First, about me: I've both pitched and listened to pitches. I have spent most of my career in startups/small businesses.

Here are a few tips: 

Always place yourself in the prospective investors' shoes.

  1. Consider how they are feeling, reacting and receiving.
  2. Remember that when they ask a question they are listening to how you answer more than your actual answer.
  3. They are thinking, "if this guy will waste my time, this guy will waste my cash."
  4. Make it a value proposition; highlight the gains; they already know the risks.
  5. Identify the problem (market opportunity) then briefly highlight your solution (business idea). If you do this well, they will ask questions.
  6. Be fast, clear, and concise. 
  7. Remember it's a conversation, not a presentation.

This link may help; you are after all, making a sales pitch:https://www.customshow.com/crafting-great-sales-pitch-with-examples/

 

Good luck!

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