Register now or log in to join your professional community.
I think the brand name is the main brand and the brand labels are the lines relate to the same brand
I don't understand what a brand and a label are, so it was very interesting for me to read this thread. By the way, I love that many clothing brands also produce perfumes and cosmetics, which is cool. I love cosmetics, especially Lolaslashes.co.uk where I buy false eyelashes all the time. They are held on magnets, there is no toxic glue, which is a definite plus.
Fashion brand is a retail or wholesale setup which sells pret-a-porter (ready-to-wear) clothing or accessories, whereas Fashion Label is basically a setup run or founded by a Fashion Designer and mostly caters clients with customisable garments, i.e. made-to-measure, this feature is not available with a fashion brand, they mostly are into standard sizing.
I'd say that a fashion label can be represented by one person and a fashion brand is a team.
Brands lead customers toward new shapes of self, and toward new forms of being and doing. And yes, brands lead by example.
I think that a fashion brand is a signature in the clothing collections while the fashion label is a realization recognized by the fashion sector.
Branding of goods is a stupidity that only fills the price of an ordinary product, the cost of which should not exceed the cost price. It pisses me off when some clothes made by the Versace brand are sold for a lot of money. It's also tasteless from the point of view of fashion. But nevertheless, there are rich idiots buyers. I'd rather buy cheap red contacts for cosplay than overpay for the brand.
A fashion label is usually run by an individual and has one designer and a small team of people working for it, on the contrary, a brand is a larger company with several participating in the design and development process and has larger scale marketing and manufacturing. I can give an example such as Zara which is a brand and Chloe which is a label though many Fashion houses developed as brands through the practice of franchising and licensed copying. It is quite a big discussion as the term brand has changed meaning over the years in the industry as it used to be used predominantly for cars, electrics, household items etc and some mass manufacturing apparel companies such as Marks and Spencer, BHS, Aritzia in Canada which also used labels as 'sub' brands in their stores. eg. Wilfred Label under Aritzia.
A fashion brand its the name of a specific brand. A fashion label are the characteristics of items soldby that brand.
I think brands and labels have no value. I always pay attention to the quality of clothes and I can say that many branded items are terrible in quality. At the same time, there are such unique online stores as Amani's, where you can buy Hijabs and get excellent quality at an affordable price. In my opinion, this is a better investment in your wardrobe.
