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it is a very generalized questions, however you should gather all aspects of marketing related to your srvice or product and linked to seasons and automate all tools. in Future, you should do the update in line with technology and digital marketing updates, as well as market status.
Strategy for where you are going
The fist step is to determine where you want to go. You can surround this vision with things like revenue and hiring projections, but the main thing it to create something that can guide your decisions today based on even a murky map of the future.
Strategy for where you are
The key thing here is to identify the 2-3 highest priority initiatives and focus all of your efforts on meeting the goals you set for each.
Build community first
Creating a loyal community, monetizing this community and leveraging this community for additional growth.
Set your near-term goals
Set measurable goals for every aspect of your short-term priorities and use the scorecard for those objectives as a way to hold everyone accountable for the tasks and projects associated with the goals.
Decide on some bets
It’s hard to know what will work and won’t work for sure when it comes to marketing, The best marketers make informed bets, but they test and measure everything.
Implement with tests
You must figure out the proper plan to execute and perhaps more importantly test, retest and measure every element as though the life of the business depended upon it.
Experiment and analyze
Once you have some things working, you always try to better through experimentation.
Document and delegate
This is how marketing gain momentum and this is the essence of an effective marketing system.
Review and plan
Every 90 days review your priorities, your scorecard, and every bet you’ve made.
Repeat
Marketing isn’t ever done, The process never really ends