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What are the 5 most important new skills for a Digital Marketer to learn in the next three years?

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Question added by Farooq Ahmed , Senior SEO Manager , Data Ladder
Date Posted: 2016/12/07
Senthil K
by Senthil K , DIGITAL MARKETING MANAGER , Informa Middle East

1. Google AwQL (Adwords Query Language) & Programmatic Ad Queries

2. Social Biddable

3. Merging offline & online touchpoints into a contribution model

4. Voice Search (Amzaon & Google are having a go at it with each side trying to capitalize on the growing trend of people using " Siri / Ok Google" in place of typing out a search.

6. Data Analytics

Kieran Keady
by Kieran Keady , Vice President - Sales & Marketing , Expanding Horizons

1) Understanding your customer's business

2) Identifying the target audience(s)

3) Implementing a strategy to digitally reach that audience

4) Measure the reach

5) Lower cost per sale or cost per transaction for the customer

John Irungu Karuri
by John Irungu Karuri , IT Trainer , Nairobits Trust

1) Basic coding- like edditing css codes on the landing page of the website, so as not to over rely on developers all the time.

2)Data interpretation 

3)Marketing Automation 

4)Strategic thinking 

5)Psychology 

Sachin Arole
by Sachin Arole , Net P Ltd

Leverage Social Media platforms

Managing organic & paid campaigns

Identify & Strategies to rach your target audience

Measure & review success goals

Key competitor analysis

 

1. Understanding and mapping your customer Business Requirements

2. Correct measure of ROI

3. Web Analytics -Understanding Data and Reporting 

4. Giving holistic approach for customer product/services for digital transformation

5. Correct identification of Target Audience

FAWAZ AHAMED
by FAWAZ AHAMED , Senior Marketing Executive , Al Ghurair Foods

1) SEO

2) GOOGLE Analytics

3) Data Analysis

4) SEM

5) Email Marketing

osama fritekh
by osama fritekh , Category Brand Manager - Clothing , fabrics and textiles

  1. Social Media
  2. Data Science
  3. SEO
  4. Technology
  5. Content Development

Lokesh Singh
by Lokesh Singh , Assistant Manager Marketing , upGrad

1. Mobile/App Optimization

2. Data interpretation 

3. Marketing Automation

4. Virtual & Augmented reality

5. Video Optimization

Albert Ahmed
by Albert Ahmed , Group Sales Director , AS WORLD Group Holding, DIFC, UAE

1. Digitak Marketing Overview

2. Search Engine Optimisation

3. PPC Advertising and Google Adwords

4. Social Media Marketing

5. Google Analytics

Ram Kumar Subramanian
by Ram Kumar Subramanian , Head of Marketing , Medobal

To have a successful career in/8/9? Here are my thoughts.

Social Media

Data Science 

SEO

Mobile marketing

Content Development

 Marketing Automation

Abdullah Alem
by Abdullah Alem , priority banking relationship officer , saudi fransi bank

Social Media trategic thinking

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