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What are the advantages of private label?

Marketing Product Mix
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Question added by Dr Tareq Tamimi , Marketing Director , Tourmaline Marketing & Inv. Company
Date Posted: 2016/12/24
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Ashutosh Singh
by Ashutosh Singh , category manager , Lifestyle International Pvt Ltd

  • Better Margins , hence Customer Friendly Price Points
  • More control over the Inflow of Inventory 
  • Better control over Product Costing , Delivery Lead Times and Required Assortment

Naeem Iqbal
by Naeem Iqbal , CEO , HIMALAYAN COMMODITIES

You deal directly with your suppliers and sources.

mohamed daoud
by mohamed daoud , Export & International Sales Manager , Mansour Manufacturing & Distribution

to BUILD YOUR OWN LABEL AS AN UMBRELLA FOR ALL YOUR PRODUCTS SO YOU can spend commercials ,..etc. 

and it'll be your brand name with all the rights to export as a registered trade mark.

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