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Abhishek Tiwari
by Abhishek Tiwari , Product Manager | Ceramics, Fittings, Bathing, Wellness and Furniture , Ideal Standard MENA

Marketing is crucial for a sustainable business organisation. Consumers are getting more informed. In return for their money, they expect "solution" instead of just products. Marketing makes your business more visible and reachable. Marketing today is about communicating the values of your organisation to inspire consumers. 

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