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Through your strong media relation you are not only helping your client, you are helping yourself too; you are widening your friendship circle and definitely meeting interesting people that can add up to your personality.
On a career level, media relations help you implement focused media campaigns for your clients via interviews, features, photo-shoots, cover pages, local media events, international press trips and opinion pieces.
Media is good way to convey your ideas and motivational messages etc and I think it's depends on our use and misuse.
