How can you achieve customer satisfaction without over burning your resources?

Customer delight is defined as “surprising a customer by exceeding his/her expectations and thus creating a positive emotional reaction.” ... At work, some of us deal directly with people called customers, and others have managers or “internal customers” that we aim to delight just the same.

Customer satisfaction is a marketing term that measures how products or services supplied by a company meet or surpass a customer's expectation. Customer satisfaction is important because it provides marketers and business owners with a metric that they can use to manage and improve their businesses.  Organisations can achieve customer satisfaction without overburning resources by following these points:

1. Use the right term. First, I don't call people clients, or even customers. ...
2. Anticipate needs. ...
3. Give respect. ...
4. Treat everyone like a VIP. ...
5. Show immediate action and solutions, not blame.

Customers are the most important people for any organisation. They are the resource upon which the success of the business depends. ... Organisations are dependent upon their customers. If they do not develop customer loyalty and satisfaction, they could lose their customers.

When you can answer these questions about your customers, you are in a better position to serve them, satisfy them and make them happy. Every kid is always asked if they got what they wanted for Christmas. Your customers should be able to answer yes to that question regarding the product or service you provide. 

Good Customer skills include:

·  Patience. If you don't see this near the top of a customer service skills list, you should just stop reading. ...

·  Attentiveness. ...

·  Clear Communication Skills. ...

·  Knowledge of the Product. ...

·  Ability to Use "Positive Language" ...

·  Acting Skills. ...

·  Time Management Skills. ...

·  Ability to "Read" Customers

Making your customers happy is the organisation’s goal and they follow four principle routines:

1. Effective Communication. Be attentive; Listen to feedback and take notes to make sure you understand what your customer wants. ...
2. Take Responsibility. A successful entrepreneur ensures that every job is done the right. ...
3. Be Kind. ...
4. Be Consistent.

Ways of measuring customer satisfaction include:

1. Survey customers.
2. Understand expectations.
3. Find out where you are failing.
4. Pinpoint specifics.
5. Assess the competition.
6. Try to measure the emotional aspect.
7. Loyalty measurement.
8. A series of attribute satisfaction measurement.

Do not assume the customer is happy with the service delivered, stay focused and ask the questions finding out whether the customer is receiving the goods they require and on time and this will ensure that the organisation is following requirements.  Study the competitors markets and learn their trends improving the organisation brand by doing something different and standing out from the crowd.

Knowing your customers needs and service delivery. You expend more resources as customer's needs are not attended to on time (Turn Around Time).

Don't need to burn any of your resources. Just keep the happy attitude and work with customer and listen carefully and work to resolve the issue.

Customer satisfaction can be achieved by taking proactive measures on understanding the customers needs and our resource capacity. Communication Transparency is the key to enhancing customer satisfaction and gaining their trust.