How to calculate the ROI of a marketing campaign when experimenting with innovative techniques?

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What is the best practice/process for best Marketing Campaign achievement?
Posted by:
Sami Al-Nahwi
09-November-2015

Marketing Research Marketing Strategy Marketing Digital Marketing Marketing ROI

Question added by Mohammad Yusuf , Blogger/Developer , Wit & Verse
Date Posted: 2017/07/28

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1 Answers

by Yahya Bah , Principal & Marketing Consultant , International Community

ROI is calculated by subtracting the marketing cost from sales growth.

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