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What are some tips for people who are interested in learning more about SEO and SEM?

Marketing SEM SEO
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Question added by Natasha Shah , Marketing Executive , Smyth & Bradshaw/Lambert & Co
Date Posted: 2017/08/13
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Honoree Tigrett
by Honoree Tigrett , Web Designer, SEO, Google for Nonprofits Admin , Covenant Baptist Church of Slidell

For the beginner:

SEO:

1. Moz.com has a free PDF download of basic to advanced SEO practices. 

2. Google has a 32 page download of SEO best practices

 

SEM:

1. Google AdWords has a free learning course and certification all online

 

Tracking (web analytics):

1. Google Analytics has a free tracking system to see results of SEO implementation. They also have a free online learning platform with certification available.

 

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