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What is more effective as retail marketing communication? Mass comms or comms focused in point of sales/distribution?

Marketing Research Distributions Brand Communication Communications Sales & Marketing Experience
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Question added by Nafiz Zaman , National Account Manager , Ventura Foods Canada
Date Posted: 2017/10/02
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Obaid ur Rehman
by Obaid ur Rehman , HR Executive , Al Bahr Al Arabi Marine Engineering Services

would love to gain knowledge from experts.

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