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Are ERP or CRM (Customer Relationship Management) important for small business?

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Question added by Zain Khater , Project Supervisor – StartUp Project , Injaz
Date Posted: 2018/01/28
abhilaksh wazir
by abhilaksh wazir , it manager , Marine Core and Charter LLC

Yes they are important . To grow in the market , every business should have CRM and ERP for smooth and organised running of it operations

Fayaz Ahmad
by Fayaz Ahmad , Founder/Director , Snow Kashmir

Customer is the goal of every business, whether big or small. Therefore CRM is  important.

We can reach to our customer through the medium only & customer is doing word of mouth marketing for the businesses particularly small businesses

Walid Mohamed
by Walid Mohamed , Third Party Logistics Supervisor , Corning Optical Communications

CRM for small company is better

Amr Selim
by Amr Selim , Senior Fleet Sales Executive , Renault

you wanna go big then you need to act big 

customer relation is a very important tool that allows you to measure the satisfaction your product or service is getting by the customers and it allows you to keep on touch with the client to solve the problems if any as soon as possoble when it happen so that you may avoid the negativity which can be born by an angry client toward your product or service . 

unsatisfied client is a really dangerous thing specially if your bussiness is smallor you are trying to build your name between the big ppl.

customer relation is also allows you to put your hands on the problems and the failur and try to fix it as soon as possible . before it become something big and a stain on your name .

be sure that a happy customer and satisfied is a great propaganda tool for you and your name .

there is no business with our problem or mistakes , but the briliant is where you turn it to good thing 

Mohammad Firas Saboony
by Mohammad Firas Saboony , Sales Manager (Hotel Locks and E.A.C.) , Best Metal Industries

ERPs and CRMs serve entirely different functionalities. Despite that they may be linked together in some situations. An ERP is most beneficial for large organizations with several operation offices around the world, and with diversified business types. The ERP helps organize and streamline the processes in all stages of the business operations from production planning to supply chain management to credit control.

 

The CRM, however, can be used by both small and large businesses because it helps keep a close monitoring and maintenance of the relations with the customers and customer leads. Keeping track of all the details of the customers and whatever interactions with them, is one of the most important assets for any business.  

Bilal Azam
by Bilal Azam , Assistant Sales and Marketing Manager , SMS Marketing Pvt.Ltd, Islamabad

Thank you for your question.

Actually ERP and CRM both are different thing. ERP is a used in context of sofware. And CRM is a process of building relationship with customers and other companies to promote and make your business more stronger in the market. For samll business both are important.

Syed Tariq Qamar Ali
by Syed Tariq Qamar Ali , Administration Assistant

CRM is more demanding and more compnies I think prefer CRM than EPR.

Hossam Moustafa  Abdulhamid
by Hossam Moustafa Abdulhamid , Senior Sales Consultant , Retal Urban Development ( Al-Fozan Holding )

CRM more effective and controll more than ERP in the small business .

Ahmed Ismail
by Ahmed Ismail , رئيس حسابات , شركة المهباج لفن القهوة

I think so ERP system is so important for medium and larg business, but not important for small business.

CMR is very important for all business

Advantages of ERP software solutions:

  • Facilitates the informed decision making
  • Cost saving solutions through organized business processes
  • Integrated business processes, facilitating better control
  • Improves the speed and efficiency in functions leading to improved customer service and customer satisfaction
  • Introduces transparency in activities
  • Facilitates coordination of activities between different departments.
  • IT Infrastructure and information assets
  • Gives a competitive edge

Junaid Hassan
by Junaid Hassan , Technical Lead , Enseyab Solutions

CRM is most important in any organization. This will keep track of the requests and support from the clients. Better picture of currently deployed version.

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