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How can marketers change consumers' behaviour?

Marketing
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Question added by Robert Tekyi
Date Posted: 2018/02/24
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Zubair Khan
by Zubair Khan , kaizen, warehouse operation excellence, SAP Ewm , Toyota - Abdul Latif Jameel Motors - KSA

Changing consumers’ perceptions of the importance or value of an attribute.  

Changing perceptions of belief ratings for a competing brand.

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