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The importance of marketing services whether through electronic marketing or direct marketing is not less important than the marketing of products because the services and the level of performance and the quality of services provided to customers is one of the important standards on which to build the level of civilization of the community, especially that electronic marketing at present is the basis for marketing services and products The flow of goods or services to the consumer through the channels of marketing work to achieve the process of satisfying the consumer locally and globally.The interest in marketing studies has started over the past years to analyze how the marketing of services and the marketing of products in a new way to satisfy the wishes of all customers and targetsOver time, the marketing of services has become distinctive in terms of studies conducted with distinct characteristics of the marketing of goods and products, although the development of the product sector depends on the basic elements of product quality, price, promotion, place of sale or marketing place used especially that the customer is interested in the appearance and the extent Fit the place for the cough.Either marketing services. It is an intangible marketing that can not be perceived or felt, especially as it is a service provided to the customer and does not result in a transfer of ownership. Therefore, it is an intangible activity, but it aims to satisfy the client's wishesWhen marketing the serviceWe must work on a good marketing system in the sense that it is linked to the advertisements that are made to the client benefits and benefits, services and services and also to clarify the advantages obtained in exchange for performing this serviceThe marketing mix must be done in terms of integrated marketing and e-marketing for the service provided to obtain the best services and satisfy customer desiresThe service must be of the highest quality and at a reasonable price in order for the promotional process to be carried out properlyProduct MarketingThe importance of marketing products Integrated marketing and electronic marketing of a product or service in general depends very much on the product, price and location and how to promote the necessary work to get customers in addition to many other axes that can not be ignored by the electronic marketer because each part complement the other competitors and consumers.Products are everything that can be displayed in the market to satisfy customer desires. And the desire of the customer is all that the consumer wants to buy to satisfy himself only and not necessarily he needs at the present time.The marketing of products is important in terms of supply and demand and mentioned the advantages and disadvantages of the product so that the buyer can decide whether or not to buyAlways looking for new products to work on the promotion, especially as new products are working on the growth of projects, especially since the largest part of the projects achieved when marketing new products, so companies must work to win the market and provide new products always to connect with the largest amount of consumers, especially as we mentioned that the client Wants to please himself more than to buy a product he needsBefore you market products that you want to reach the consumer, you must analyze your competitors and monitor their products and the quality of the products they offer