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What level of corporate transparency do marketers need to have in order to advertise on this digital medium?

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Question added by Melroy Lopes , Digital Marketing Manager , Novo Cinemas
Date Posted: 2013/10/23
Subhranshu Ganguly
by Subhranshu Ganguly , Quality Analyst. , WIPRO

There should be full transparancy. The unofficial grapevine is very powerful nowadays. Empowered by the social media. If you are not trnsparent no one will belive you.

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