Register now or log in to join your professional community.
The most effective techniques that I will use as an advertiser are:
Using strong vocabulary to attract and grap people attention and show the bright side of the product etc.
It depends on the product/service that you want to promote, your target audience/market, the demographics/area, the reach, and your budget.
Above are the critical elements you need to define prior establishing a structured advertising plan/campaign.
Advertising its not only to put an adv on the streets, TV or Internet you need to know what to adv and who to target and the idea and the quality of the adv, sometimes if you are a good advertiser you will do a special adv with a unique idea that attract peaple as much as possible.
Getting the target market right is the first and the most effective thing you can do.
The remaining things: selection and creation of message, content, media vehicle etc, gets simplified after that.
Mostly I have seen people spend alot of money in traditional marketing which is cost more expensive, Less Targeted and time consuming In my point of view if we use digital marketing as compare to traditional marketing so its cost effective, Less Time consuming, Easily Target Relevance Audience as we have biggest examples of Amazon,Ali express they Billions Net worth and have customer world wide . they have made their all customer through digital marketing compaigns .
In my opinion, we will not be able to choose effective technique unless we specify the targeted market and customers.
the effective tools for eastern countries may be is not affective in middle east countries.
And we can’t use the same technique for males and females products or services.
I think the best tool of advertisement is the tool that touch the cultural criteria and targeted customers interests.