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Should we focus on customer engagement instead of selling our products? What are the best tips to successfully engage customers?

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Question added by Tamara Ali , Sales Manager , Al Noor Systems for IT Solutions
Date Posted: 2019/04/25
Jyothi Nair
by Jyothi Nair , Accounts Intern , Gemaco Interiors

We should focus more on customer engagement than on selling the products. When learning what the customers really want is the only way we make good sales. some tips to succeed are 

1. ask them about their needs/wants/interests.

2. Empathize and understand the reason behind their needs

3. Treat them sincerely and in a way that they trust you.

 

Rasha Bader
by Rasha Bader , Administrative Coordinator - Reporting to Director , Qatar University

Provide the best service + think out of the box to meet customer's satisfaction.. This will lead to a happy customer who will engage more & refer more to your company.

loknath bakshi
by loknath bakshi , Country Head , SIMPOLO VITRIFIED PVT. LTD.

Majorly customer engagement leads into consolidation of relations & sense of Trust & Faith emerges from such action. The customer always knows what you are selling but if the relation is converted into Trust then there is always a possibility of the client remembering you first during his hour of need. But this is as well subjective. Generating newer contacts for business & consolidating the older clients leads to Sales intensification. 

Toufic Al Kalash
by Toufic Al Kalash , Tour Leader - FreeLancer , Nakhal travel, Akay Travel, Wild Discovery travel, Orient plus

I think this is a 2 ways relation, making sales is so important, but keeping customers loyal is much more important, since they are those who will increase our sales by buying our product or service and become repeated customers.

ahmed medhat anwr el sayed
by ahmed medhat anwr el sayed , Sales Rep , Union group

Certainly, the customer should be involved because he has a preference for our product from the rest of the products and they are called partners of success and this is done through marketing plans method

Mohamed Yahia
by Mohamed Yahia , hajj and umrah visa department manager , sisi travel

I think communication skills have an important role in this. The customer dosn`t have a trust in the seller. He must be assured of his participation by not feeling to him that I want to sell the goods only whether the goods benefit for him or not, or if the goods that the customer actually wants or No

A friendship must be formed with the client through ice breaking to gain customer`s trust.

finally .. the service after sales, have to make a call or more with the customer to know the satisfaction of the goods sold to him to gain more confidence between us

Acyually, finding a new customer is difficult and costly job. So it is very much important engaging an existing customer as the part of handling customer churn. Ofcourse to improve market share we need to find new customers but not at the cost of loosing current customers.

Rayhan Uddin
by Rayhan Uddin , Deputy Manager (Finance, Accounts & Audit) , Islamic Aid Bangladesh

I think, no we should not focus on customer engagement insteadf of selling our products.

Deleted user
by Deleted user

Customer relations should always come first. That doesn’t mean that the product is not prioritized as well, but by having a good relationship with customers you will gain their trust and in return, their business. For example, the restaurant Wendy’s sales skyrocketed after they got into social media and started conversing with customers freely. The customer should always feel comfortable in your business.

Muna Pokkat
by Muna Pokkat , hr administration professional , ERAM MANPOWER SERVICE

We should focus more on customer engagement than on selling the products. When learning what the customers really want is the only way we make good sales. some tips to succeed are 1. ask them about their needs/wants/interests. 2. Empathize and understand the reason behind their needs 3. Treat them sincerely and in a way that they trust you.Provide the best service + think out of the box to meet customer's satisfaction.. This will lead to a happy customer who will engage more & refer more to your company.

UMAIR SHAHID  BAJWA
by UMAIR SHAHID BAJWA , Theater Education Teacher , AZHAR MEMORIAL ACEDMY

Customer Experience Is Priority Humanize your brand. ... Get Sassy on Social… ... …But Understand Where the Line Is. ... Personalize Customer Communications. ... Create Useful Content. ... Really Listen to What People Are Telling You.

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