Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

What are the key differences between digital marketing and traditional marketing, and how can businesses leverage both effectively?

In the evolving landscape of marketing, understanding the distinctions between digital marketing and traditional marketing is crucial for developing comprehensive marketing strategies.

user-image
Question added by Fawad Ullah , Director , Brightspark Education Consultants
Date Posted: 2024/07/12
Husnain Butt
by Husnain Butt , Trainee , kot addu Power Company

Traditional marketing including bill boards,Tv commercials, Ads in news paper is one way communication you can display your advertisement in wide range of audiance it is expensive  

Digital Marketing include social media, blogs, content may be precisely targeted and allows 2 way communication and it is more effective and less expensive 

Nafees Kausar
by Nafees Kausar , Business Consultant , Continto

I think the key difference is staying at customer's top of mind. Through digital it is more easier to stay on customer's top of mind than traditional. Digital marketing also allows the customer to engage with brands easily compared to traditional. For a business, there has to be a balanced approach to utilize both sort of marketing based on the buyer persona. 

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.