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Is E-Marketing or traditional Marketing Strategy used by companies for business development?

Marketing Mix Marketing Digital Marketing
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Question added by SANJAY MISRA , Dy. General Manager , AIR INDIA LTD.
Date Posted: 2013/12/02
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Amarjeet Sharma
by Amarjeet Sharma , Chief Digital Officer , Karmasthal Healthtech P Ltd

yes, both e-marketing as well as traditional marketing strategy is used by companies for business development.

And as a matter of fact there there two main objective of an type of marketing : 

1. Brand Development

2, Business Development

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