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Startup company is looking for new ideas to market a new product with no money. Can you help?
Yes vide
1. Referral Internet
2. Develop Public Relation
3. Keep promotional partnership with vendors
4. Advertise thru hand written notice or bits.
However, we have assumed that there is no money to produce it. Well, in my opinion, one of the systems, in addition to those already mentioned, is the "consignment" (sorry but I do not know the right translation) the goods are delivered to retailers in a capillary, at the exact same time, receiving income only at the time of sale and gave (the biggest consumers, managers, shops or adolescents, or otherwise, depends on the product and the cost of production), but the marketing is on its own, without charge will appear on social, will be advised by those who possess it, fashion and will be required by the consumer. If there is no money even for the production, I think a demonstration prototype, created to perfection, as if it were already in the market, photographed next to the same people I mentioned earlier, it would be a springboard to create reservations and orders. The right idea sells itself.
It is possible. Just take the example of Whatsapp which hasnt spent anything on marketing.
If your product is good, the best form of marketing is word of mouth marketing.
You can make use of the power of digital marketing to get yourself some visibility.
Blogs, facebook page, google+ page, (will give more prominence to your search results), instagram, email marketing etc. will help you in this aspect. You can even start websites for almost minimal cost. Depending on the product or service you are marketing, you can recruit fans for these and seek their help to market your products for you. The key is to market your product in such a way that it is not intrusive to your target audience.
Also, you can send press releases to the newspapers and magazines. Press releases are usually free of cost but whether they will be published or not is a decision made by the editors. Handwritten posters/flyers etc can also be used. Also, ask your suppliers/vendors to recommend your product/service to others. You could try to incentivize them for doing so initially.
One way of doing it using the web effectively to market your product. A facebook page or tying up with an e commerce company are options. You can also the vendors in your locality and keep the product on display on sell and pay basis
In additional, I may also recommend to negotiate with any well-known brands for launching a joint marketing campagne, that will give some discounts or any other preferences for existing customers of your partners. Such actions might rise up the level of customers' satisfaction and increase the brand loyalty level of your potential partners. And for the start up project it's a good opportunity to gain own clients fast.
i will mike a good advertising to my material in defiant media
Yes when your product is ready it needs a marketing plan which should take in to account the necessity of not spending the money on marketing activities.
Promotion: We have so many methods to promote our product with out spending a penny. Whats App. Face Book, Twitter, E.mail etc. are the internet forums where you can promote your product freely.
Stalls at the market place is another method to promote the product Free.
Writing articles along with photographs of the product could be printed in the magazines and newspapers free.
Limited Free Sampling could also be a method of promotion.
Distribution: We can distribute our products not having the sales force which is not paid but can have them on commissions.
Same way we can have the distributors on commission basis too.
Whats App could be Usefull...
It's depend upon the type of products and type of market, local market or global market, retailer, whole seller, catering, goverment Institution or so on... If you have products then In all this market segment some segment don't required the fund to sell the products.
