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What are the main areas should one cover in preparation for a business development strategy?

Development Strategy Strategy Development Business Development Management
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Question added by Deleted user
Date Posted: 2014/03/26
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Khatim Abbas Seed
by Khatim Abbas Seed , BUSINESS CONSULTANT , Google

  1. Situation analysis of business environment, competitors, products & services (external research).
  2. Situation analysis of the unique features of business (internal research)
  3. Utilization plan of the unique features of business in order to develop it.
  4. Intensive growth? (Market penetration, market development, channel development, new products for new customers etc.).
  5. Integrative growth? (mergers & acquisitions)
  6. Developing a well-stipulated business development strategy.
  7. Top management support of the strategy (Finance, Marketing, Sales etc).
  8. Implementation Plan.
  9. Review & analysis mechanisms.
  10. Pre-cautionary adjustments & alternatives. (Plan B)

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