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What is the most important stage of a sales process and why?

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Question added by Antonios Papadimitriou , Medical Sales Officer , NIPD Genetics
Date Posted: 2014/04/01
Khatim Abbas Seed
by Khatim Abbas Seed , BUSINESS CONSULTANT , Google

Good question, Mr. Papadimitriou! I prefer to describe the stage in stead of giving it a name, as it differs according to sold good or service and sales context. Some may call it the Probing stage and other may call it the First Meeting stage, or Prospect Identification or Qualification or Lead Conversion. Either way, it is the stage in which the following can be accomplished:

 

  1. Qualification of prospects (are they suspects or prospects?)
  2. Accessing the client’s requirements, desires, objection & limitations.
  3. Building credibility & trust.
  4. Creating or identifying need for your  product or solution.
  5. Learn their decision making criteria & know key persons (need, price, time, authority)
  6. Creating a strong closure or a promising (preferred) delay.

Deleted user
by Deleted user

The most important stage in the sales process is the follow up , feedback creates developments  and achievements to the company, it measures target market satisfaction, ROI and diversified products / service improvement.

AfTer closing sales process , we make sure that we should create goodwill to our target customers, we determine the level of satisfaction that needs improvement and leads to new ideas of innovation ion , this is where after sales service specialist take place.

Santosh Kumar Jangid Santosh
by Santosh Kumar Jangid Santosh , Area Sales Manager , SP Techno Solution Pvt Ltd

Documentation time or we can say closing time…Because outside , Others (Competitors ) are in waiting queue .

 

Aziz Tariq
by Aziz Tariq , Sales & Marketing Manager , At Arooj Sky Electronics

Lastly, sales people need to have focus.

There are a multitude of distractions that threaten to challenge your focus. Email, telephone calls, text messages, problems, paperwork, and traffic are just a few.

Being able to maintain your focus on the big picture as well as the smaller details can make the difference between success and failure.

This also applies to each sales call and meeting. Determine the key objective for each call and focus on achieving that objective.

Selling in today’s hectic and complex business world requires tremendous effort and energy. It is highly competitive and stressful. However, you can improve your results and achieve a much higher return on your investment by developing and applying these essential sales skills.

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