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What are the most important customer retention strategies?

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Question added by Abdel Fattah Ibrahim , CDT Director , Colgate Palmolive
Date Posted: 2014/04/09
Deleted user
by Deleted user

Respect and credibility

IRPHAN GHANI
by IRPHAN GHANI , Senior Management , A

Customer engagement program.

Mostly we tend to forget the customer after the business transaction and then walk in like a stranger when we get to know about an opportunity. 

IRSHAD AHMED
by IRSHAD AHMED , SUPERINTENDENT, PROCESS & QUALITY CONTROL DEPARTMENT , EASTERN PROVINCE CEMENT COMPANY

Customer satisfaction is the important strategy that retains customer confidence in related business. Meeting customer requirement, answering to their queries, timely delivery and withdrawal of defective product delivered are the important strategies of retaining customers.

Abdel Fattah Ibrahim
by Abdel Fattah Ibrahim , CDT Director , Colgate Palmolive

        1.       Set customer expectations

2.        Be the expert and build customer loyalty

3.       Build trust through relationship

4.       Implement anticipatory service

5.        Build KPI’s around customer service

6.       Implement customer feedback survey

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