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Does Marketing covers the sales strategies?

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Question added by Saad Abdul Rafay , Business Manager , Bright East Trading Co.
Date Posted: 2014/04/16
Jose Miguel Lucas Martins
by Jose Miguel Lucas Martins , IT Director - Robotic Process Automation (RPA) , Novo Banco

If you are considering all the7 P's of Marketing: Yes

If you are considering only the4 core P's of Marketing: No

 

zafar abbas minhas
by zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

YES, BUT SALES TARGETS AND SALES MANAGEMENT IS PURELY SALES PEOPLE AREA ,, IT IS ALWAYS BETTER TO CONSULT THESE PROFESSIONALS WHILE THINKING FOR THEM. GOOD LUCK

Ahmed Gabr
by Ahmed Gabr , Senior Accountant , Jamal Sweets Company

yes

Vidya Baday
by Vidya Baday , Chief Operating Officer , Intone Networks

Let me put it simple:

Marketing functions main task is to strategise and formulate processes that aim at the7 Ps of Marketing (People, Place, Price, Promotion, Packaging, positioning, and processes) for the product or service the company is offering and from the data/surveys collected will formulate strategies on how to make this product viable for positive revenue generation to the company.

Sales: main function/task is to Make customer demand match with the product offering of the company to increase positive revenue for the company.

Both Marketing and Sales have one thing in common that is the revenue generation for the company, however they vary in the core functioning.

 

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