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How do you achieve great sales results for a new brand that is yet unknown?

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Question added by Ghada Sameer , Project Manager and media executive , CQA
Date Posted: 2014/04/27
Fazal Ebrahim Dawood
by Fazal Ebrahim Dawood , Chief Executive Officer , Stardist Ltd

All depend on your marketing budget. 

With a good marketing budget , I would go for a Marketing Road Show backed by central alleys, promoters, posters, flyers, inserts in brochures, sampling,discounting, couponing, gondola ends, Newspapers adverts, radio  & TV spots, billboards etc 

With a small budget, as much social media as possible, mass e mailing and word of mouth. 

Mohammad Tohamy Hussein Hussein
by Mohammad Tohamy Hussein Hussein , Chief Executive Officer & ERP Architect , Egyptian Software Group

By raising the brand awareness in the target markets and among the target customers.

Pradeep Kumar Sagireddy
by Pradeep Kumar Sagireddy , Exhibition Manager , Kenes Exhibitions India Pvt Ltd

creating brand awareness by participating in industry specific events, organizing road shows, advertising and Direct marketing. Social media marketing is one of the budgeted way of promoting the brand and will reach right audiance.

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