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How can a brand ensure sustainable sales?

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Question added by Ghada Sameer , Project Manager and media executive , CQA
Date Posted: 2014/04/29
Divyesh Patel
by Divyesh Patel , Assistant Professional Officer- Treasury , City Of Cape Town

The story goes, if your branding stays consistent, your customers and prospects will become familiar with it, your company will become recognizable at the glance of a logo or sound of a slogan, and your sales and profits will soar.

 

  1. Set Standards and Stick to Them

  2. Make Information Accessible

  3. Keep a List

  4. Regular Asset Review

  5. Think Beyond Logos

 

 

 

 

 

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