Why we consider the 4PS too important for the brand's products?

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Karym Bentebbal
06-March-2017

Mass Marketing Marketing Mix Marketing B2B Marketing B2C marketing

Question added by Mohammed AlShuhail , Global Brand & Marketing Communications Manager in Middle Ease, Africa, Asia, Europe & Americas , Saudi Basic Industries Corporation - Sabic
Date Posted: 2014/05/04

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by zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

P,S are the key of any marketing plan,,, like you have to keep in mind the W,S .

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Why we consider the 4PS too important for the brand's products?

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