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When placing a print ad campaign, the term "frequency" applies to what?

Marketing Management Marketing
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Question added by Abdel Fattah Ibrahim , CDT Director , Colgate Palmolive
Date Posted: 2014/05/07
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Fazal Ebrahim Dawood
by Fazal Ebrahim Dawood , Chief Executive Officer , Stardist Ltd

The number of times the advertsing will be repeated to achieve targeted impact

zafar abbas minhas
by zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

number of time ad will be repeated.

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