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first of all we must study the consumer behaviors and their attitude toward this product and to make strategy based on product price ( topping price, penetration price or nearly ofcompetetive company ) promotion and distribution of course in local market and to create the the need of this product by the consumer that help to make the principal way of strategy
in tha foreign market we must have a strategy of propection market to access within support of goverment to promote national product
Start with sampling your product and try to distribute them on floor (in shopping malls). This will create a positive image among non-users when they experience your product.
Now work on your distribution mix ans POP advertising and try to use PUSH Strategy to create further demand. Give some extra incentives so that retailers and wholesalers try to sell your product.