Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.
The asymmetrical models of public information, and press-agentry are considered craft public relations because they use strategies to manipulate and propagandize the public. Professional public relations use two-way asymmetrical and two-way symmetrical communication; yet craft public relations uses one-way communication (J. Grunig & L. Grunig,1992).