How can you make certain the employee has clear direction about job expectations?

If the employee has the aspiration to do the job and there is motivation that he can reach his goal.

The main important thing that will you giude hem to success or only ordering him to do the job and that is it?

Your view point is important as manager, leader or director...

The successful business start from hard worker and small employees and excellent management and not ignoring employees achievements or take them to yourself as I'm your boss and I can do whatever I want.