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The best way to motivate sales people is to put carrots in front of them and show them how to achieve it. The best tool is to design, develop and implement Sales Incentive Program (SIP) and link to individual sales quota and team sales quotas while meeting the business goals. Sales quota needs to be realistic and achievable. This will encourage everyone to work together and will promote team dynamic. Training is essential to ensure the understanding of the program, business products and services, clear expectations, ongoing communications from top-down & across, etc. Senior management needs to be able to articulate success (give the big picture). Most of all, leaders need to promote the top performers for both individual and team through recognitiion celebration among the team. Great motivation to promote positive behaviors.
First and utmost is that the sales target should be achieveable and sales person be taken into full confidence that it's achievable. Other factors would thereafter accelerate and boost the performance.
Certificate of Appreciation and Celebration
Motivation moral and material
Large stimulus material and a certificate of appreciation