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It all depends on what do you mean by special events. I will give an example on myself.
In2009 I decided a very adventurous project in Russia.
In the end, this project became the loudest in Russia in2008 at Event industry.
Everything was unusual:
The place of realization: I turned a pedestrian bridge into a club-restaurant for one night.
Advertising campaign:
Show program.
Special clothing for staff.
Special menu.
Special bar menu.
And many other things that allows people to remember this event so far in6 years.
https://www.youtube.com/watch?v=pEfN25_9GN4
Video report from the bridge.
The event was attended by more then2500 guests during night.
https://www.youtube.com/watch?v=3MU2E1G-RSE
The best project in Russian event indutry of 2008 year.
Promo video.
The uniqueness of the project lay in the venue of party - Andreevskiy pedestrian bridge. I managed to turn the bridge into a club for one night.