If you are approaching the Market with a new non tangible service .. what is the most effective media of advertising to use?

First of all i would like to say that services are always intangible.Secondly, being a marketing professional i would suggest Social Media as the most effective medium for advertising for your business. As nowadays more then 65% of T.V viewers have migrated to an Internet. So, yes its becoming one of the most cost effective as well as efficient medium of Advertising these days.

i prefer to go back for life advertising, you find a massive community (schools, malls, stadium...etc) and give your big show

online advertisement use website or facebookpage  and I strongly agree to Mr. Shahan Khan  advice.. comments to be posted :-)

Shahan Khan Corporate Relations at WWF-Pakistan

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