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How to develop that extra edge that will help you gain new customers and retain existing ones?

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Question ajoutée par Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC
Date de publication: 2014/09/22
جمال محمد عبدالمغني غالب الجرادي
par جمال محمد عبدالمغني غالب الجرادي , أكثر من منصب , مجموعه من الشركات الصناعيه والتجاريه .

Yes sir, developing that extra edge or we call it in marketing ( competitive advantage ) can be through the product  itself,or the extra dimension of  the product which accompanies sales process , any way , there is fundamental when you creating an advantage to gain consumers or customers, which is based on the following : Must be not available for other (new) .

 Satisfy the desires and needs of customers

 

Muhammad Qasim
par Muhammad Qasim , Construction Manager , H.A. J Contracting Company

I am agree with Mr. Ibrahim Hussin and Jamal answer.

Utilisateur supprimé
par Utilisateur supprimé

There is no fix formula or steps so that we apply or follow and shall start to get result. Its a long process which get developed by experienced gained and everyone has its own way. 

Ibrahim Hussein Mayaleh
par Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

What about encouraging your existing customer to become indirect resellers for you by introducing special programs, where existing customer get a reward or a bonus when they introduce a new customer to the company.

Michael Ndugga
par Michael Ndugga , Head of Stockroom , LC Waikiki Uganda

the first is great customer care, treat all ur existing customers, with respect,, listen to all their complaints, and sort them, because, its going to be the same customers that say a good word for you, about your business to others, because great customer care, is the best tool for the positive word of mouth. about developing that extra edge, u need to have products or services, that are on demand, and also the existing customers, love them, then be sure, the new ones, will keep flowing in, some will come frm word of mouth, others, curiosity, to know what is special about that given product or service.

 

 

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