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From the customer entry point through to the exit, execution of standards have to be flawless. Look after your customers and they'll not only look after your sales but bring you more customers too.
Attractive shop windows
Appropriate music that can be heared from outside
Welcoming and smiling sales staff
are the first initiatives to be taken or checked, in order to increase the footfall in the store.
Then all the usual basics to be checked, like: full, clean, price visible, satff available and polite ...
product knowledge & Advice and customer service after sale, better if you as manager be on floor
talk to customers" and ask customers what they think about your showroom or store and how you can help.
Customer satisfaction through product and service.
good customer service and make customer happy