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How can I optimize a product for maximum market and profit share?

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Question ajoutée par Vinod Jetley , Assistant General Manager , State Bank of India
Date de publication: 2014/11/12
VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
par VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Use the market potential when it is ready to absorb your products in full, change the supply and pricing policies according to the market behavior and customer behavior, effective supply chain management.

(At the same time I agree with the aspects referred in Mr. Vinod Jetleys answer.)

hossam azzam
par hossam azzam , Fast food restaurant,s manager. , alexandria-egypt

Thanks for the invitation

Good question

Agreed with both answers given

by Mr.:Jetley & Mr.:Vrindavan as well too

Mohd Asif Ansari
par Mohd Asif Ansari , HR Administrator , Al Nasseej Al Arabi Factory Co. Ltd.

Agree with you and VENKITARAMAN KRISHNA MOORTHY VRINDAVAN  

Vinod Jetley
par Vinod Jetley , Assistant General Manager , State Bank of India

Generally, it is extremely difficult to determine which set of features will maximize market share because of the multiple combinations of features that need to be individually simulated and analyzed. As a result, Answers Research developed a simulation software tool called Optimizer™ which has the ability to:

  • Automatically identify a new product's optimal features given a pre-determined price
  • Identify the optimal features, including price, to maximize gross profit across an entire product line
  • Identify the product mix that will give a company maximum share or profit given any number of products. This helps understand the incremental share or profits that can be derived with more or fewer products in the product line
  • The Optimizer™ integrates seamlessly into our simulation software to give clients the ability to maximize market share for multiple products concurrently.

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