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How do I distribute e-mail marketing messages to my subscriber list if it is thousands of names?

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Question ajoutée par Vinod Jetley , Assistant General Manager , State Bank of India
Date de publication: 2014/11/30
Bassam AL - Mujamami
par Bassam AL - Mujamami , مدير الموارد البشرية والشئون الإدارية , Bin Mariee Group

There are several tips to keep in mind when marketing via e-mail:1. You must have a plan Successful marketing campaign via e-mail must be founded on the choice of plan from somewhere, so it worked out what you want to achieve from this campaign, And work to put your mind. Do you want to, for example,100 new subscribers in new your list? Do you want to, for example,100 pressure on the ad? Devised what you want to achieve really, plans and how you can actually achieve.2.40/60 rule in the design of e-mail. When you design Aimilatk, it's good to make the mail to you is made up of60% of the texts, images and40%. There are also4 lines very attractive on the Internet for their work consistently, and they Arial, Verdana, Tahoma and Times New Roman. To prevent messages that go to the spam file (spam), make sure that the largest user line in the letter of no more than24 pixels.3. Source Alternative Alternative source meant here is to make your content up to readers in any way, taking into account some browsers do not open images within the e-mail, and some of them does not address the encoded texts. Make sure to carry the image intended text, as well as the intended text carries the picture, even lead one another purpose in the case of disappearance4. Keep in mind mobiles / mobile phones / mobile phones Lots and lots of us use mobiles to read his e-mail, so to make sure it reaches your bulletin news for your visitor whatever means, make your message short and nice. Use concentrated points and doubled the distance between paragraphs, because it makes a significant content somehow.5. compliance with the law Marketers via e-mail must be law-abiding .. make sure you comply with the Data Protection Act, there never not display subscribers mailing list to any party data was any charge, and always always place the button to unsubscribe in every message you send, to ensure full freedom of the user not to to continue with you, as well as the safety of your legal status.6. friendly greetings You must bear in mind that the moment a person has what it gave you his e-mail, you may have already got your attention .. so I have to put that point in mind well. Send a welcome message and thanked him, and make you and him are good and beneficial relationship. Then giving him special offers and valuable gifts from the same field of interest, as a matter of expressing your thanks .. a large percentage of people respond to this kind of greetings.7. Transmission prepared for those who did not read Inquiry There are always those people who did not open your message for any reason whatsoever, so be sure to keep in mind that there are those who did not read the previous message, and may not understand anything of Inquiry current, place him links that help him to understand this and fully communicate with you.8. Timing Send your messages at the right time, it is possible to make a huge difference between a successful campaign and failed again. Most research reveals that personal letters are opened outside official working hours, whether in food or an hour before the start of the working day. As well as Tuesdays from more days in which people be more productive and enthusiastic to work, while it is not likely to get responses on Fridays, because people at that time shrink much enthusiasm at that time of the week.9. clarity and focus Mark content you send to the members of your list short and focused on the point that you want to draw their attention to it, and Mark email address is always a clear call to action is taken. Remember .. You are not a profit money from sending emails .. You want people to visit your site, and see what's offered.10. Address lines It's crucial for your success in reaching the higher rates in the open marketing messages is to choose a good address. Remember permanent equation (not open messages = no shift in the rate of profit), so be sure to be sure to give yourself the best odds to open your message in the mailbox that your visitor is often crowded.11. Use the marketing hype element To get the best possible results from your marketing campaign, make sure that all the marketing factors used to work together in harmony. Think carefully about what they do outside the scope of your marketing message is sent to subscribers mailing list .. Think about social networks, messages of SMS, audio and visual aids, combine all marketing elements in your possession, to unite your marketing message, and this undoubtedly makes them stronger, and sign an impact.12-buying mailing lists Buy mailing lists might be a good idea in some cases, but it rarely works well. While it is always best for you to build your mailing list in naturally. Then the launch of a good blog post in your site, invite visitors to participate, tell them what they will get to meet this subscription, and let them full freedom to choose to complete the road with you and participate, or are they view other .. make sure that this is much better than to have one of Inquiry , and you reach the "Report inconvenience" or spam.13-used texts that give you confidence Texts that make future gain confidence Inquiry know why they Istqubloa your message, and how it can - easily - to cancel their participation in the mailing list. Development of such alerts in the top of your mail to them, hang them on your e-mails longer. Do not neglect the14-component testing Few marketers via e-mail they tested their emails frequently .. This must be a rib constant in any e-mail marketing campaign, so make sure that your emails are not received in a bucket Spam. Also make sure to use the analysis tools and follow-up e-mails, to ensure for yourself to know what did the future after they read your messages.15-personalization Personal e-mail, open it and read the likelihood is much higher than the likelihood of your e-mail to work .. try to use their name in the e-mail address .. then use different color groups in your e-mail, based on who will send him a message: guy or girl, or, for example, to send Group targeted offers, based on the previous rate of their purchase.16-reports Measure the success of an email campaign carried out by something vital to find out how you can be the development of this campaign, and how to improve them in the future. You can use heat maps Heat Maps, a good way is doing analyzes e-mail campaigns that you create. Generally, there are a lot of tools on the Internet, will help you to know this. The higher registration rate increased, refinement, iteration of the side for mailing campaigns, the more success rate increased.17-Social Media Create a kind of integration to integrate e-mail newsletters, which is doing its job, and social networking sites, this will lead to further spread of your shows and your products / services. Use straining to increase the number of subscribers to your mailing list, put the buttons the share of assistance next mailing Nscheratk to help your readers to spread to any social network Evdiloha, and also place the original article you sent the newsletter link, to see clearly a copy of it on the Internet, to enable them to publish if they wish.18-examination procedures Before you press the "Send" button it's a good idea to check out the work of each campaign is doing its job. Checklist includes ensuring that the links work well, and that there are no spelling errors, and they read well. In this way will be more confident that there will be no errors when this message is opened by readers.19-readers focus on preferences Focus on readers preferences and is a great way to ensure that you only messaging subscribers interested in the content you have to offer, so this helps to maximize the pressure on the rates of Inquiry, as well as higher levels of interdependence.20 easy-to unsubscribe Finally, make it easy for people to do separate the involvement of your mailing list .. If keen to hide, you will not spend a long time until they are increasing numbers of inconvenience to issue a report about you. Future messages is effective for you, consider a negative impact on your campaign mailing, so if they are not in your mailing list, will place the results of the campaign more visible, and more useful, realistic and healthy for you, based upon decisions are taken to help you in the coming campaigns.

Divyesh Patel
par Divyesh Patel , Assistant Professional Officer- Treasury , City Of Cape Town

One of the most common ways to send bulk emails is to use an online service set up for precisely such a function. Hosted email tools typically allow you to manage your list, create emails and view reports through a Web-based interface.

Ahmed Mohamed Ayesh Sarkhi
par Ahmed Mohamed Ayesh Sarkhi , Shared Services Supervisor , Saudi Musheera Co. Ltd.

by any website for send mail like CRM Program Website >>>>ETC

Mohd Asif Ansari
par Mohd Asif Ansari , HR Administrator , Al Nasseej Al Arabi Factory Co. Ltd.

Outlook (or other email applications): Outlook and other standard email applications will certainly work to send a couple dozen emails. However, this method has some substantial disadvantages. First, putting lots of email addresses into the BCC field (the standard procedure for emailing a large, anonymous group) may cause your email to be flagged as Spam. Second, it’s difficult to create complex formatting, like an eNews layout, that will show up in readers’ browsers as intended. And third, you’ll have to manually manage your list. There's a lot of effort involved in adding new subscribers, deleting those who ask to be removed and monitoring returned emails—remember, you are legally responsible for removing those people who request it. If you send more than a few dozen emails at a time, or send to a list on a periodic basis, most of our contributors strongly advise you to look beyond standard email tools.

Alex Al Yazouri
par Alex Al Yazouri , General Manager , Al Mushref Cooperative Society

Thank you for the invitation.

I agree with Mr. Patel to use an on line service set up to obtain the desired emails and distribute the e-mail marketing messages to the subscribers.

 

Ahmad Talaat
par Ahmad Talaat , Sales Supervisor , ( Esmaiel Bahman Company ( Moulinex

Thank you for the invitation to answer your question, please accept my sincere apologies because the question not related my expertise 

 

VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
par VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Many good suggestions to follow and take a note.  Appreciate the expert efforts.  I am not that much well versed with this IT related aspects, but the information provided here is also useful to me.  Express my thanks on the subject.

LABIB KOOLI
par LABIB KOOLI , Director of the Sectoral Center for Training in Hotel Technologies at Southern Hammamet , Tunisian Vocational Training Agency (ATFP)

Thanks Vinod !

Best way to send bulk mails also said mass mails safely to more15000 suscribers

you need a bulk mails software such us :

Judie Ann Bongawan
par Judie Ann Bongawan , Acting Supply Officer II , National Food Authority

I'm not really an expert in IT, but i believe MS Outlook is one of the applications where we can send bulk emails. I'm also thankful for those who shared some useful information about bulk email software!

Khurram Jabbar
par Khurram Jabbar , Administration and Procurement Lead , Aziz Associates

Brilliantly advised by the experts. Agreed with them.

Elke Woofter
par Elke Woofter , Project Assistant , American Technical Associates

I agree with most answers 

Best is to talk to your IT Department ... they are trained to handle these part of the business. 

I would go to your IT Manager and have him write a batch or have your Assistant create a group called "Clients",  which can lists many names under a group heading which lets you send one email at once to every one just keep in mind if you loose clients than you have to remove these clients and add new once. This can be done in Outlook

Updating this list can be done by your IT Department or your Assistant

You can have a website of your products created and have it updated on regular bases, but that will not update your clients or rather they will not see it till they view your website.

If it is just for emails to update your clients I would use email (Outlook); if you can not get all names into the same group than create more "Clients1 ,2 ".... this way you still can attach all names at the same time ... keep in mind not to overload your emails with attachments otherwise your emails will be slow or even not be able to be send. 

 

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