Communiquez avec les autres et partagez vos connaissances professionnelles

Inscrivez-vous ou connectez-vous pour rejoindre votre communauté professionnelle.

Suivre

Do most top brands deal with local branding agencies or international branding agencies?

user-image
Question ajoutée par Adel Amin
Date de publication: 2012/09/20
Peggy Traboulsi Chamoun
par Peggy Traboulsi Chamoun , Marketing Director , Bayt.com

That will depend most of the time on whether it is an international or a local brand.
International brands might use both depending on what their global strategy is.
International brands might use international agencies when it comes to implementing a global branding activity and a local branding agency when it comes to adapting each branding activity to each market.
Local brands will also use both.
After all it is about how well the brand strategy is reflected and how great the execution is.

Kirsty Irving
par Kirsty Irving , Project Manager , Arnold Clark Automobiles

It would depend on the cost, quality and service

erita mukupe
par erita mukupe , Buyer , NASH PAINTS

yes we can consider local procurement depending on the availability some products are very strategic and some are bottle necks that have scarcity in supply

Maj faheem arshad
par Maj faheem arshad , Focal Person , C SUN Energy Power Chinese Company

local purchase can improve the local market.

saif Khalid
par saif Khalid , Project Control Engineer , Iraq Gates Contracting Co. (IGCC)

of course we should always take chances with all resources we've got

Yvan Clot- Goudard
par Yvan Clot- Goudard , Consultant , Y Consulting LLC

It all depends on their budget. 

Sethumadhavan krishnan
par Sethumadhavan krishnan , Personnel Affairs Supervisor , Saudi Catering & Contracting

Depends on the quality, presentation and service catch up with international branding, local branding is more adventageous.

More Questions Like This