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What is the difference between "Product advertisement" and "Market advertisement"?

Media Advertising Marketing Management Marketing Mix Marketing Business Development
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Question ajoutée par VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.
Date de publication: 2014/12/13
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Vinod Jetley
par Vinod Jetley , Assistant General Manager , State Bank of India

Product advertisement

is a method of communication about the promotion of a product in an attempt to induce potential customers to purchase the product. Advertisement usually requires payment to a communication channel. The general objective of product advertisement is to increase brand awareness or to demonstrate the differences between the product and competing products to induce purchasing.

 

Market advertisement

is a method of communication which aims at a niche market to induce potential customers to purchase the company's products.

Shahan Khan
par Shahan Khan , Officer GSP , WWF-Pakistan (Corporate Relations)

I second Sir.Vinod's answer.

LABIB KOOLI
par LABIB KOOLI , Director of the Sectoral Center for Training in Hotel Technologies at Southern Hammamet , Tunisian Vocational Training Agency (ATFP)

Just for participation !

Product advertisement is limited to a product promotion

Market advertisement is a promotion coverging the basic activities of a given company 

 

Alex Al Yazouri
par Alex Al Yazouri , General Manager , Al Mushref Cooperative Society

Product advertisement: noun the advertising of a particular named product, not the company which makes it

Market advertisements, Market Ads; advertise for the entire market such as Foods, Korean Market Ads

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