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Which of the following sentence is correct?

<p>A- increased sales leads to increased advertizing spending.</p> <p>B-Increased advertizing spending leads to increased sales.</p> <p>C- Both are correct.</p> <p>D- None of the above. </p>

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Question ajoutée par Mohammad AL Amleh , Executive Manager , Lambda Business Company Ltd.
Date de publication: 2014/12/14
Vinod Jetley
par Vinod Jetley , Assistant General Manager , State Bank of India

Any one of the statements could be true. World is not very logical.

Aashish Khurana
par Aashish Khurana , Ex : Marketing Manager - International , Quad Life Sciences Pvt Ltd

This is a choose the best answer types, so i go with the choice B . Which says - " Increased Advertising spending leads to increase in sales -with just an add on for many products today-as they are media based .

Sidvin Shetty
par Sidvin Shetty , Trade Marketing Executive , Al Khayyat Investments

B-Increased advertising spending leads to increased sales. (I believe you consider ATL along with BTL) than 'B' would be the right answer. 

Utilisateur supprimé
par Utilisateur supprimé

Both A and B could be both True and False.  Therefore both C and D could both be True.

 

There is insufficient information to answer the question because there is no trending or historical data given.  Sales is a goal.  Advertising is an expense to achieve a goal.  If advertising spending was increased and then sales increased, then A would most likely be true.  If advertising was decreased or remained steady, and then sales increased, the increase would be attributed to something else and advertising spending would not be increased. Thus A is both true and false.  A similar argument can be made for sentence B.  

 

If one holds that to be true a statement must always be true, but a single negation causes the statement to be false, then logically, the only correct answer (or most correct answer) is D. 

Koua Jean Marcel Koffi
par Koua Jean Marcel Koffi , Food and Beverage Manager , Rita Lori Hotel Ltd

b

Jaime Arabiana
par Jaime Arabiana , Outlet in Charge , Burger Machine Inc.

c

padmakumar pathiyil
par padmakumar pathiyil , Marketing Consultant , Management Consultancy

It is True that Increased advertisement spending leads to increased sales

Haranath Krishnardhula
par Haranath Krishnardhula , Acquisition Lead , HMITS

Normally, Every company works on proposal that more we spend on advertising more we can generate sales it all works on logical solution to promote your brand sales but doesn't come with fixed formulas like mathematics i.e.,1+1=2.

It is too hypothetical to say that increase your advertising expenditure and it will result in guaranteed incremental sale. 

 

Shereen Ezzat
par Shereen Ezzat , marketing and sales manger , Acelife

B

Ikram Ul Haq
par Ikram Ul Haq , Assistant Manager Planning , HYDRO CHINA International Co.Ltd

B is correct answere in this case.

Nabeel Javaid
par Nabeel Javaid , Customer Care Representative , Silah Gulf

I totally agreed with Mr.Vinod's answer.

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