Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

How important is it for a business to blog after business hours?

user-image
Question added by Usman Naeem Khokhar , Growth Hacker (Itchy Fingerz) , NetSol Technologies
Date Posted: 2014/12/15

simply , it helps work reach a highly grade of progress as it enrich the relationships between workers and the employer

Adnan Bhatkar
by Adnan Bhatkar , Manager , M/s Peterson Control Union Indi

It all depends on target audience. Nowadays most companies have full time Social media handlers or page creator. As it gives the business a distinct identity among the business competitors and to prospective customers.

Paolo Casciato
by Paolo Casciato , Internal & External, Corporate and Marketing Communications Strategist | Communications Manager , Yourbrand Communications | Independent Agency

I believe that the first question to answer is whether or not blogging is relevant at all for a specific business; in other words, whether the blogging activity is strategic to reach the targeted stakeholders, or not. Not rarely, businesses engage in blogging because it is "trendy", without making a proper analysis BEFORE deciding how to structure and build their whole communication effort.

With the above premise, I would say that as a part of the investigation the timing of any blogging should be a decision based on the stakeholders preferences, e.g. on their presence on the given media "after business hours", and their availability to engage with our content at that moment. If the answer is YES, and we know that our stakeholders are interested in our after business hours blogging, than I would encourage the business to pursue this opportunity, otherwise not...

A lateral consideration - in the current era of global business, many companies have clients and relevant stakeholders worldwide, which could make the definition itself of "after business hours" quite difficult, when not even irrelevant... 

Just my two cents!

Looking forward to your comments!

With my best regards,

Paolo

Paolo Casciato

(URL removed due to policy violation. Please contact support for further information.)

it helps to improve the relations between the employer and workers and strengths the social environment in work

حسان   بركة
by حسان بركة , تقني مطبخ/ صنع مرطبات , HOTEL DJERBA

A lateral consideration - in the current era of global business, many companies have clients and relevant stakeholders worldwide, which could make the definition itself of "after business hours" quite difficult, when not even irrelevant... 

sapana shrestha
by sapana shrestha , Restaurant team leader , Al abbar enterprises

blogging after the business hour is good to implement. it helps your employee and employer to share their views and ideas, as well as the third parties like our customer, will suggest or give a positive or negative response. so, we can improve in the specific sector as per customer demand or employees satisfaction too.

 

Ashraf Mohammed
by Ashraf Mohammed , Chief Accountant , International Golden Group

to keep office secure and let the staff to refresh out from work to be ready for next day work

أحمد كارم عبد الجواد
by أحمد كارم عبد الجواد , مدير شريك , تيمكوم للمقاولات و التوريدات

It is of great importance to its work schedule and organization

salem tuwailan
by salem tuwailan , اختصاصي مبيعات , القبب الحمراء

It is only important when it is necessary to clear transactions and organize them for the next day to get them done faster

mohamed hasan mohamed mohamed arafa
by mohamed hasan mohamed mohamed arafa , مدير مالي واداري , مستشفي الحياة

 It is very important for a business to blog after business 

Scott Kreuser
by Scott Kreuser , SR. Network and Cloud Security Consultant/Architect/Engineer , Synergy Infosec, LLC.

It is 100% important, we live in an hour-by-hour news cycle.  The sooner relevant news is provided, you need to be dependable.

More Questions Like This